PPC Services

Pay per click advertising; get noticed

Do you need to increase your visibility? Are you in a competitive market? Generate brand exposure, attract more leads and increase sales using Google Ads and Bing in your digital marketing strategy!

Pay per click advertising services - Loop Digital

What are the different types of PPC ads?

Search Ads

The most common form of paid marketing, these ads appear to those already searching for your offerings in places such as Google and Bing.

Display Ads

These image-lead adverts appear on Google’s partner websites and are great for brand exposure.

Remarketing Ads

Used to target customers who have already been on your website and encourage them to come back and convert with you.

Shopping Ads

These are great if you sell online as they can showcase your prices before someone clicks.

Local Service Ads

These ads are only available to a few markets such as HVAC companies or electricians.

Social Ads

These appear on platforms such as Facebook, Instagram & LinkedIn where users can be targeted based on hobbies and interests.

How does a paid management service work?

PPC Audit & Keyword Research

Firstly, if you already have an account, an in depth PPC audit can provide data based recommendations for your strategy. Our PPC certified experts will analyse what is working and where you can improve your results, focusing on areas such as CPA, impression share, cost savings and ad types. We’ll undertake keyword research to provide details on your opportunities and suggested click budgets to compete in your market industry. This is delivered back to you in an easily digestible format with a consultation from a PPC expert.

Set Up / Campaign adjustments

Where campaigns are working well adjustments will be made to get them to reach their full potential. Landing pages to support and new campaigns will be created.

Monthly Optimisation

Each month your PPC account needs to be optimised to be reactive to the competitive landscape. Tasks can include, but not limited to: Optimisation of bids, Demographics optimisation, Click through rate optimisations, Device bid adjustments, Keyword reviews, Quality scores amended, Landing pages analysis, Ad copy reviews and Ad extension reviews.

Data Insights

Your account manager will discuss the results monthly with you providing a detailed report over the phone.

What are the typical costs for a PPC Campaign

Costs are variable and shaped by your objectives and market dynamics. It’s essential to consider two key components: the management fee and your allocated click budget

PPC Audit

Prices start from


  • List of opportunities within existing campaign set up
  • Recommended priority order
  • Full keyword research within industry
  • Detailed campaigns suggested to target
  • ROI review
  • Budget optimisation

PPC Management

Prices start from

£500 / month

  • Optimisation of bids
  • Demographics optimisation
  • Device bid adjustments
  • Keyword reviews
  • Quality scores
  • Landing pages
  • Ad copy reviewed
  • Ad extensions reviewed

Bespoke PPC solutions

Whatever you need, we can tailor a PPC solution to you and your business. With many years of experience helping a huge and diverse range of customers, we can find the right package for you to reach your business targets.

Claim your Free PPC Audit

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80% growth year on year for sports brand

Alongside other goals, Saints tasked us with increasing online store sales by 5% as well as increasing hospitality bookings, ticket sales and rugby camp bookings.

Northampton Saints - Loop Digital


Return on investment


Increase in sales


Uplift in visitors

Not sure where to start on your PPC journey?

Let’s talk! We’ve got a genuine interest in learning about different businesses like yours, and exploring what goals you want to achieve and why. We not only support you, we want to work in partnership to find the right PPC solutions for you.

Complete PPC management services

Our certified experts stay up to date on the latest trends and software developments alongside algorithm changes so you know you are in the best hands. PPC is one element of a digital marketing strategy so we make sure it’s aligned to support other areas such as SEO strategies to get the best results.

Our PPC team are friendly and approachable meaning you can ask any questions you need to, with support from an account manager and a PPC expert. PPC is complicated and we want to share knowledge with our partners to make it easy for you. Lets become one team.

By being reactive to the market we can make sure costs are saved and ROI is the focus.

Complete PPC management services

Google Ads Management

Google Ads is the leading advertising platform in the world and the key to securing new business. We support brands to drive new customers at an affordable cost. Our Google Ads service will ultimately be guided by your goals, target audience and market. We’ll work with you to build a PPC strategy that will get the most out of your investment.

With expertise across search, display, shopping and remarketing ads, you can be sure our performance-driven campaigns will bring your business great results. If that’s not enough to convince you, we’ve been awarded Google Partner Agency status. We’re recognised for expert Google PPC management of our significant portfolio of client partners and continually driving beneficial results, day after day.

Google Ads Management Service - Loop Digital

Ecommerce PPC Services

PPC is an incredibly effective tool for e-commerce companies, generating high returns for manageable budgets. Many business owners do not know where to start with PPC or just don’t have the time to do it, but with eCommerce growing at a fast pace it’s so important to establish an authoritative PPC presence.

PPC has proven to be one of the most cost effective online marketing strategies and by optimising your Google shopping feed you can increase revenue and have an effective ROI as you can set your own budgets. The ecommerce PPC team have years of experience and expertise so your business is in safe hands.

eCommerce PPC Services - Loop Digital

Lead Generation PPC Services

PPC services for lead generation are a strategic digital marketing approach aimed at acquiring potential customers for your business through targeted online campaigns. Enhance your customer acquisition with our Lead Generation PPC services. Imagine reaching eager-to-buy customers precisely when they’re searching for your products and services. Through strategic ad placements on a variety of platforms, we ensure you only pay for clicks, making every investment count. We achieve this by carefully selecting keywords, creating compelling ad copy, and optimising landing pages to encourage conversions, such as sign-ups, inquiries or purchases.

Our expertly written ads, coupled with highly optimised landing pages guarantee improvements in your conversions. With targeted demographics and location-based targeting, our PPC campaigns deliver unparalleled click-through and conversion rates. Dominate your market, reap the rewards, and transform clicks into sales with our Lead Generation PPC service.

Lead generation services - Loop Digital

Ready to boost your website traffic? Let’s talk!

For a chat about how we can provide consistent and sustainable growth for your business, get in touch with our friendly team today. We’re always on the lookout for new clients we can support and go into partnership with; no challenge is too big or small. We’ve already helped dozens of unique businesses find success through our digital marketing services and would love to help you too.

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