Google Ads Managment

Pay per click advertising; Google Ads Management

Looking to enhance your online visibility in a fiercely competitive market? Supercharge your brand exposure, draw in high-quality leads, and skyrocket your sales with the expertise of Google Ads professionals.

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Pay per click advertising services - Loop Digital

What are the different types of Google ads?

Search Ads

The most common form of paid marketing, these ads appear to those already searching for your offerings in Google’s results pages.

Display Ads

These image-lead adverts appear on Google’s partner websites and are great for brand exposure.

Remarketing Ads

Used to target customers who have already been on your website and encourage them to come back and convert with you.

Shopping Ads

These are great if you sell online as they can showcase your prices before someone clicks in Google’s results pages.

Local Service Ads

These ads are only available to a few markets such as HVAC companies or electricians.

Performance Max

These campaigns were designed to help advertisers reach their goals across multiple Google ad networks and platforms, including Search, Display, YouTube, and Discover, using a single campaign type.

How does Google ads management work?

PPC Audit & Keyword Research

Firstly, if you already have a Google Ads account, an in depth PPC audit can provide data based recommendations for your strategy. Our PPC certified experts will analyse what is working and where you can improve your results, focusing on areas such as CPA, impression share, cost savings and ad types. We’ll undertake keyword research to provide details on your opportunities and suggested click budgets to compete in your market. This is delivered back to you in an easily digestible format with a consultation from a PPC expert.

Set Up / Campaign adjustments

In areas where your Google ads campaigns are excelling, we’ll fine-tune them to unlock their maximum potential. We’ll also craft strategic landing pages and spearhead the creation of innovative new campaigns to further bolster your success.

Monthly Optimisation

Every month, your Google Ads account undergoes dynamic optimisation to adapt to the ever-evolving competitive landscape. Our tasks encompass a comprehensive range of actions, including but not limited to: refining bid strategies, optimising demographics targeting, fine-tuning device-specific bids, conducting thorough keyword evaluations, refining quality scores, conducting in-depth landing page analysis, updating ad copy, and reviewing ad extensions for peak performance.

Data Insights

It doesn’t end there! We make sure we keep you in the loop with easily-digestible facts and insights into how your Google ads campaign is progressing. We’ll consistently monitor and improve your campaign based on expert analysis and tracking to ensure we reach your goals. 

What are the typical costs for Google ads management?

Costs are variable and shaped by your objectives and market dynamics. It’s essential to consider two key components: the management fee and your allocated click budget.

Google Ads Audit

Prices start from


  • List of opportunities within existing campaign set up
  • Recommended priority order
  • Full keyword research within industry
  • Detailed campaigns suggested to target
  • ROI review
  • Budget optimisation

Google Ads Management

Prices start from

£500 / month

  • Optimisation of bids
  • Demographics optimisation
  • Device bid adjustments
  • Keyword reviews
  • Quality scores
  • Landing pages
  • Ad copy reviewed
  • Ad extensions reviewed

Bespoke ads solutions

Whatever you need, we can tailor a PPC solution to you and your business. With many years of experience helping a huge and diverse range of customers, we can find the right package for you to reach your business targets.

Claim your free PPC audit

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80% growth year on year for sports brand

Alongside other goals, Saints tasked us with increasing online store sales by 5% as well as increasing hospitality bookings, ticket sales and rugby camp bookings.

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Return on investment


Increase in sales


Uplift in visitors

Not sure where to start on your Google ads journey?

Let’s talk! We’ve got a genuine interest in learning about different businesses like yours, and exploring what goals you want to achieve and why. We not only support you, we want to work in partnership to find the right ads solutions for you.

What are Google Ads?

Google Ads is a powerful platform that offers a range of benefits to businesses looking to grow their online presence. With its extensive reach across the Google advertising ecosystem, highly targeted advertising options, and ability to track and measure results, Google Ads is an essential tool for any business looking to stay competitive in today’s digital landscape. By choosing to advertise on Google, businesses can expect to reach a wider audience, increase brand visibility, and achieve a higher return on investment.

Google Ads Management Service - Loop Digital

Ecommerce PPC Services

PPC is an incredibly effective tool for e-commerce companies, generating high returns for manageable budgets. Many business owners do not know where to start with PPC or just don’t have the time to do it, but with eCommerce growing at a fast pace it’s so important to establish an authoritative PPC presence.

PPC has proven to be one of the most cost effective online marketing strategies and by optimising your Google shopping feed you can increase revenue and have an effective ROI as you can set your own budgets. The ecommerce PPC team have years of experience and expertise so your business is in safe hands.

eCommerce PPC Services - Loop Digital

Lead Generation PPC Services

PPC services for lead generation are a strategic digital marketing approach aimed at acquiring potential customers for your business through targeted online campaigns. Imagine reaching eager-to-buy customers precisely when they’re searching for your products and services. Through strategic ad placements on a variety of platforms, we ensure you only pay for clicks, making every investment count. We achieve this by carefully selecting keywords, creating compelling ad copy, and optimising landing pages to encourage conversions, such as sign-ups, enquiries or purchase

Our expertly written ads, coupled with highly optimised landing pages guarantee improvements in your conversions. With targeted demographics and location-based targeting, our PPC campaigns deliver unparalleled click-through and conversion rates. Dominate your market, reap the rewards, and transform clicks into sales with our Lead Generation PPC service.

Lead generation services - Loop Digital

Ready to boost your website traffic? Let’s talk!

For a chat about how we can provide consistent and sustainable growth for your business, get in touch with our friendly team today. We’re always on the lookout for new clients we can support and go into partnership with; no challenge is too big or small. We’ve already helped dozens of unique businesses find success through our digital marketing and would love to help you too.

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